5 min read

GPS for GTM: How Avina Unlocks Your Hidden Pipeline

In the fast-paced digital age, B2B sales teams are constantly on the lookout for innovative tools and strategies to unlock hidden revenue and streamline their go-to-market (GTM) strategies. Enter Avina, a cutting-edge platform designed to harness the power of real-time buying signals and intent data, transforming how sales teams track, engage, and convert high-intent accounts. This comprehensive guide explores how Avina serves as a GPS for your GTM strategy, guiding you through the labyrinth of potential clients to uncover the goldmine of opportunities waiting just beneath the surface.

Unlock Real-Time Opportunities with Avina

At its core, Avina leverages advanced AI agents to de-anonymize website visitors, track champion activity, and prioritize prospects who are genuinely in the market for your products or services. By focusing on those who exhibit high intent, Avina not only enhances the efficiency of your sales efforts but significantly increases the likelihood of conversion, thereby boosting your bottom line.

Features and Benefits of Using Avina

1. X-ray Vision for GTM

Avina's x-ray pixel technology offers unprecedented visibility into who is visiting your site, including their contact information and engagement activities. Whether they screenshot, highlight, or copy/paste information, you gain valuable insights into their interests and intentions.

  • Benefit: This level of detail allows for highly personalized outreach strategies, significantly increasing engagement rates.

Book a demo

2. AI Scoring and Signals Inbox

Through custom AI signals, Avina searches the web and social channels for buying signals tailored specifically to your business. Coupled with its unique AI scoring system, it prioritizes prospects based on their likelihood to convert.

  • Benefit: Saves time and resources by focusing your efforts on the prospects most likely to generate revenue.

3. Automation and Research Drafting

By automating the outreach process and drafting initial research notes, Avina streamlines the early stages of engagement, allowing your sales team to focus on nurturing and closing deals.

  • Benefit: Enhances team productivity and accelerates the sales cycle.

4. Slack Feed Integration

Receive real-time updates directly in Slack about high-intent activities and engagement, ensuring your team never misses an opportunity to engage a hot lead.

  • Benefit: Fosters a responsive and agile sales process, crucial for capitalizing on time-sensitive opportunities.

Real-World Use Cases

  • High-Intent Account Prioritization: Imagine knowing which accounts to reach out to, armed with the context of their recent activities and interests. Avina makes this a reality, turning cold outreach into warm conversations.

  • Re-engagement of Dormant Deals: Track the activity of past champions who may have gone silent or moved to new companies, and rekindle these relationships at the opportune moment.

  • Enhanced Ad and Email Marketing: By tracking who engages with your ads and emails, Avina helps refine your marketing efforts, ensuring you're delivering the right message to the right audience.

Why B2B Sales Teams Choose Avina

According to Axel Billaud of Revenue Operations at SiGNALS, Avina is a game-changer. It delivers real-time signals on key accounts—activity, context, and insights—that sales reps can immediately turn into action. This targeted approach ensures that outreach is timely, personalized, and, most importantly, effective.

Take the First Step Towards Uncovering Your Hidden Pipeline

Ready to transform your B2B sales strategy with the power of real-time buying signals and AI-driven prioritization? Book a demo with Avina today and discover how our platform can guide your GTM strategy to new heights. Unlock your hidden pipeline and empower your sales team to close deals faster and more efficiently than ever before.

Migrating from Koala? No problem. We're here to help you make a seamless transition to a more insightful and productive sales process with Avina. Join the ranks of the best B2B sales teams and start unlocking your pipeline's full potential today.

Don't let high-intent prospects slip through the cracks. Avina is your GPS for GTM, guiding you to the opportunities that matter most. Book your demo now and start your journey to unlocking hidden revenue with Avina.

Book your demo today and take the first step towards transforming your sales strategy with the power of AI.

Share this article

Subscribe to our newsletter

Get the latest product updates and insights delivered to your inbox.